.

HTC and Interscope CEO Rumored to be Collaborating on New Music Streaming Service

POSTED:
dre iovine chou
Interscope CEO and Beats co-founder Jimmy Iovine, HTC co-founder Peter Chou and Beats co-founder Dr. Dre.
Christopher Polk/Getty Images for Beats By Dr. Dre

Taiwanese phone-maker HTC is rumored to be working on a music streaming service that would compete with iTunes, Google Music and Spotify. According to GigaOM, this new music service would be the default client on all new lines of HTC smartphones and tablets.

HTC has already invested $300 million to get majority stake in Beats Audio, the company co-founded by Dr. Dre and Interscope CEO Jimmy Iovine. This partnership has resulted in Beats headphones being packaged with HTC smartphones.

Now HTC is hoping to rely on Iovine's industry connections (he is credited with launching the careers of Eminem and Lady Gaga) to develop a music streaming service that would replace Google Music, the current client on HTC's Android-based smartphones.

Instead of selling and buying individual songs through an online music marketplace like iTunes, HTC is looking into streaming options more similar to the Spotify strategy. Pricing for subscription plans to the new streaming model were not made available, although more details could be officially unveiled as early as this month at the Mobile World Congress in Barcelona.

Last August, Iovine told The Los Angeles Times that HTC has been the "technology partner" they needed to push Beats into making innovative changes in audio technology. At CES in January, Iovine hinted at a more integrated partnership between Beats and HTC to be expected this year. "Music has got to succeed on the phone or else the record industry will never thrive," he told BusinessWeek.

HTC is also set to be working on a Bluetooth-connected wireless boombox, while Beats Audio continues to partner with Hewlett-Packard computers and Chrysler and Dodge sedans.

Related
LMFAO Rock Million-Dollar Beats By Dre Headphones During Super Bowl Halftime Show

Prev
Gear Up Main Next

blog comments powered by Disqus
Around the Web
Powered By ZergNet
Daily Newsletter

Get the latest RS news in your inbox.

Sign up to receive the Rolling Stone newsletter and special offers from RS and its
marketing partners.

X

We may use your e-mail address to send you the newsletter and offers that may interest you, on behalf of Rolling Stone and its partners. For more information please read our Privacy Policy.

 
www.expandtheroom.com